Designed a template for the Hits series adhering to current brand guidelines and playlist tile style guides, featuring a minimalist design at the bottom of the frame. The template supports playlists utilizing artist images and includes evergreen designs as backups. Created 81 playlists using Photoshop, with streamlined explorations and creative reviews on Figma.
The challenges of the Classics series, involved multiple design styles and meticulous organization with the music programming team. Collaborating closely, I gathered playlist information, conducted creative reviews, and ensured seamless implementation.
Created a comprehensive design template encompassing playlist tiles, social media assets, and web placements. Each playlist has its own Photoshop file, facilitating streamlined updates for artist images. This approach ensures consistency and efficiency across various platforms, enhancing user engagement and brand coherence.
Successfully implemented a globally applied template that expedited brand redesign efforts.
